Woodway Engineering

In their own words "Jon Harrison Graphic Design's services have been central to developing Woodway’s new brand identity". We combined the core values of their past and modernized the brand to reflect their business vision for the future.

Task

Our brief was to create a new visual image for the main Woodway brand, where we used a pulse symbol to reflect the main area of their business, aswell as their sub brand 'Night Owl' an extendable lighting mast system. Alongside this, we created the designs for their business stationery and developed brand guidelines to enable them to communicate both internally to employees and externally to suppliers and customers, maintaining a high level of consistency within all areas of their business. In addition, we also completed designs for product brochures and templates for case studies reflecting their new identity and set the standard for future corporate literature. Visuals for advertising campaigns and the creation of product and sector icons for their website, were some other areas in which we have helped them to strengthen their position as a market leader.